Best About Us examples for B2B and B2C SaaS

Sleeknote is a strong tool that assists advertisers in engaging their website visitors through the use of beautiful, non-intrusive popups. Sleeknote is an easy-to-use program that assists over thousands of internet businesses in collecting more email addresses and increasing revenue.

"You know what Sleeknote does", Sleeknote says at the start of this page. Below the fold, they begin by recounting the circumstances that led to the creation of Sleeknote, as well as a very obvious pain issue that the founders were attempting to remedy. It also identifies its headquarters, which is in Denmark.

Plutio is a business management tool that allows small enterprises to manage projects, make bids, and process invoices on a single platform.

Their simple purpose statement is wonderful, as is the layout's simplicity and the subtle micro-interaction of the "say hello" CTA above the fold. This about us page demonstrates that you don't need a lot of material to build a functioning and appealing about us page.

The shared inbox function in Kayako's helpdesk software makes managing client discussions simple.

Because of the logical progressions produced by the H3 headers, Kayako has a fantastic semantic flow to the page. Overall, it is an outstanding example of a about us page that follows all best practices and provides the impression that they are a major player in their field.

Groove is a support desk software for small organizations that is hosted in the cloud. It assists businesses in communicating with their consumers through email, live chat, social media, and phone conversations. Ticketing, live chat, knowledge management, reporting tools, and customer self-service are all important aspects.

Their blog because they don't strive to overcomplicate things in order to appear impressive or knowledgeable. Their about page does an excellent job of encapsulating their fundamental principles in an appealing manner, combined with a letter from the CEO that promotes additional browsing around to either read their blog or look at their product.

GoSquared is a platform that allows businesses to interact with their consumers via analytics, CRM, live chat, and marketing automation.

GoSquared begins with a strong H1 header that says, "We help businesses develop," which sets the tone and grabs the reader from the first response to bounce. They then follow up on that hook with a succinct goal statement that plays on the pain point of dealing with tool sprawl. The BEST thing about this website, though, is the stats they provide just below the fold.

Curated is an information curation software enables organizations to find and distribute content from third-party sources with their own audiences for marketing objectives.

The narrative is the sole content block present. And if there is one takeaway from this blog article, it is that your story must be told. Everyone has a story to tell. However, not everyone is capable of doing so. So, if you aren't a fantastic storyteller or copywriter, locate someone who is and have them write it for you.

ChartMogul is an analytics tool that may assist you in running your subscription company. You receive a full picture of your worldwide subscriber base; MRR, ARPU, ASP, churn, and LTV are all shown in a visually appealing and user-friendly dashboard.

Their H1 header is excellent, and the template is swipe-friendly. ChartMogul discusses the kind of clients they have and the challenges they assist tackle just below the fold. Overall, the page accomplishes a lot of things.

Charlie's human resources software is designed for small and medium-sized enterprises. Charlie is a team directory and time off monitoring solution for a firm. Store your team's HR data in a secure location.

A simple example of a about us page. The page gets off to a good start with a catchy H1 header. This is an excellent segue into the “story” part (also on top of the fold, which is really powerful), which summarizes the goal, why they founded CharieHR, what it does, and what pain point it addresses.

Asana is an online and mobile tool that assists teams in organizing, tracking, and managing their work.

Asana's about us page begins with a strong goal statement. Moving on, they address the frequent issue of information and data being dispersed in too many areas, as well as the turmoil that affects teams throughout the world. Problem -> Reaction -> Solution.

Airtable is a platform for creating collaborative apps that requires little to no coding. Customize your process, cooperate, and achieve lofty goals.

Their about us website begins with the purpose of why it was created and who it is for- particularly for artists and creatives that handle anything from livestock tracking to filmmaking, so they left the scope open! Below the fold, you'll find three extremely remarkable numbers, as well as a slew of client logos representing the who's who of the digital and offline business worlds.